Packaging is one of the most important ways to elevate your brand experience. You’ve probably noticed how good the luxury brand unboxing experience is. It’s the packaging that increases the perceived value of an item. This allows luxury brands to charge a higher price. Obviously these luxury brands have a huge brand name and a reputation but the packaging helps. In today’s clothing packaging guide, we’ll be covering the best essentials for your brand.

Best Clothing Packaging Essentials

1. Clear/Frosted Polys

Clear polys add an extra layer of protection when you’re shipping out your garments and also give off a higher perceived value. If you receive a garment that isn’t in a clear plastic poly, it gives off the vibe that it’s not brand new and it’s been used.

You can find clear polys all over the internet from places like Amazon, or Amazon business if you’re looking for a little better pricing. If you’re buying a lot of them, we recommend going to Uline. If you’re just starting out, you can even get these at Superline wholesale. Moreover, you could go with frosted polys which look a little like this in my opinion frosted poly gives given even more premium feel to your brand. When you’re building your packaging experience, there are places online like Alibaba where you can create custom clear polys.

2. Polymailer

If you’ve ordered anything online, your package probably came in Polymailer. The reason a lot of companies ship with a Polymailer instead of a box is because it’s cheaper and it’s a lot easier and more efficient to package your clothing. Polymailers are really tough and strong for protecting your garments. They’re also weatherproof which is why every brand uses one to ship out their garments. Moreover, it’s a lot more cost-efficient, it’s easier to ship stuff out versus assembling a box, and they’re good quality. We highly advise you to use polymailers when shipping out clothes for your brand.

If you want to take the standard poly mailer to the next level, we recommend getting a custom poly mailer made. Imagine your logos on it or you have some text, this is a way to elevate your brand experience even more. So when your customer receives your package in the mail, they can already tell it’s from your brand without even opening it. There are people on Alibaba and other websites that offer custom polymailers.

3. Stickers

A lot of people will stick the sticker on their Mac or water bottle. Stickers are an inexpensive way to elevate your brand experience, they also help with marketing and getting more eyeballs on your logo or your design.

4. Hang Tags

Hang tags are not super necessary but they add a nice touch to your brand. You can order these tags in bulk, then you could use a tag gun and tag all of your garments so they have a nice custom hang tag. If you want to get into retail or even local stores around your area, hang tags are a necessity.

How To Design Creative Clothing Packaging?

Identify Your Brand’s Unique Selling Point (USP):

Understand what makes your brand and products unique. Incorporate elements that reflect this USP into your packaging design.

Choose a Memorable Packaging Concept:

Think outside the box (literally). Consider unusual packaging shapes and themes that align with your product.

Example: Packaging a waffle knit shirt in a waffle box.

Incorporate Functional and Aesthetic Elements:

Ensure the packaging is both functional and visually appealing.

Use high-quality materials like frosted poly bags and custom hang tags to enhance the presentation.

Add Interactive Features:

Include QR codes, social media links, or other interactive elements to engage customers.

Example: QR code on hang tags directing customers to the brand’s social media.

Focus on the Unboxing Experience:

Design the packaging to create a memorable unboxing experience, similar to premium electronics packaging. Pay attention to small details like the way the box opens and the use of tissue paper.

Consider Cost-Effective Enhancements:

Small touches like tissue paper can make a big impact without significantly increasing costs. Ensure these elements align with your brand’s overall aesthetic and messaging.

Best Custom Box Manufacturer For Your Clothing Business

When looking for the best custom box manufacturer for your clothing business, Luxury-paper-box.com stands out as a top choice. Our  expertise in creating high-quality, custom packaging solutions ensures your brand’s presentation is both professional and memorable. Luxury-paper-box.com offers a wide range of custom clothing box, from unique shapes and sizes to premium materials and finishes, allowing you to design packaging that perfectly aligns with your brand’s aesthetic and values. By choosing Luxury-paper-box.com, you can elevate your brand’s packaging experience, making a lasting impression on your customers and setting your clothing business apart from the competition.